Marketing and communications is multi-faceted and we offer a lot of levers for startups to take advantage of in their overall mix. We’ve been working with the incredible team at Nuvyyo on their North American PR program.

Our job is to be practical, to maximize their investment, to build long-lasting relationships with media, and to ultimately position this incredible company at the top of their market. We absolutely love working with the Nuvyyo team and can’t resist sharing their review of work with you.

“The team behind Tablo and I have had the pleasure of working with The Goods for two years now. Cerys is our trusted advisor and we continually rely on her wealth of experience and expertise in the consumer electronics industry, both the US and Canada, to guide us in our communications strategy.

Adapting easily between overflowing news pipelines and the challenge of keeping our brand relevant between updates, the relationship has evolved seamlessly with the changing needs of our business.

The Goods’ robust product PR program, proactive consumer tech pitching around seasonal trends and insights, as well as reactive competitive and partner industry news engagement, has yielded amazing results for our brand. If there’s a mention of cord cutting, DVRs for TV antennas, or one of our competitors, The Goods team ensures Tablo is part of the story.

By nurturing relationships with our targeted consumer technology journalists, analysts, and influencers; managing all of our product announcements, feature updates, and product reviewer program; and ensuring rapid response to industry news, trends, and competitor announcements; The Goods have generated widespread coverage and recognition of Tablo as the best DVR for most cord cutters.

What more could you ask of your PR brain trust?

I highly recommend Cerys and The Goods team to anyone who is looking for communications strategy/planning and public relations.” — Renata Scorsone, VP Marketing, Nuvyyo, Makers of Tablo!

So what goes into such a program? For starters we provide an incredible team of experts. People with 20+ years experience, people based in the US and Canada with local knowledge. We lock-in on our client’s business goals - revenue? growth? acquisition? expansion? We tailor PR programs to meet those specific needs. And then we build the right relationships with trade and mainstream media, influencers, events and stakeholders. This is about ensuring our clients have a fully integrated team that truly acts as an extension of their organization. We believe that every startups can use a group of people as heavily invested in their business as they are. And that’s what we stand for at The Goods.

Check out this incredible piece from Variety magazine listing Tablo as one of the best at CES 2019!